HSBC | Communication Academy

Explaining Effective Communication

HSBC has tasked us with creating an advanced, highly detailed animation to introduce the HSBC University Communication Academy. This video is designed to showcase the critical role of effective communication in professional settings, highlighting how mastering these skills can enhance connections, inspire action, and improve overall productivity.

This project represents one of our highest levels of animation—Illustration Advanced. The video features intricate character animations with complex face rigs that allow for more natural expressions and movements, including nuanced face turns. We’ve incorporated advanced character body rigs to ensure fluid and engaging movements. Additionally, each scene transition has been designed to be seamless and dynamic, further enhancing the overall viewing experience.

In addition to the technical complexity, we’ve meticulously aligned the color schemes, visual elements, and overall design with HSBC’s brand guidelines, ensuring consistency and professionalism throughout the video. The result is a visually striking and engaging animation that not only informs but also captivates the viewer, making the case for the importance of developing clear and effective communication skills through the resources provided by the HSBC University Communication Academy.

Client Name:

HSBC

Partner:

Jam Pan

Type of project:

Illustration, Motion Design & Animation